A lot of you keep asking how Trafficshop ad network manages to stay sharp with sales techniques, trends, and client comms.
 (Well, not a lot, but definitely a few curious folks 😄)

The secret?
 We read.
 Like, a lot. Business books, sales books, and all that good educational stuff that helps us speak the language of any client — especially when it comes to traffic, popunder ads, and sealing the deal.

And oh, trust us — clients come in all shapes and mindsets.
Here’s a quick cheat sheet:

📊 The Analyst — wants charts, stats, logic, and ten reasons why.
 💸 The Spender — throws money at the screen, just show the offer.
 🪙 The Stingy One — asks for discounts before you say hello.
 🎭 The Wildcard — today they want popunder, tomorrow native, and by Friday they’re into banners.

Each one needs a different vibe, a different strategy — especially if you want them to buy traffic (and not just once).

So we’ve put together a short list of books that’ll help you master the art of client talk — from negotiating prices to offering the best traffic package or finding the right words to make someone happily buy traffic.
Reading is one of the reasons we’re not just another platform — we’re the advertising network that gets it.

Let’s start with the BASE — SPIN Selling.
This book covers the ABCs of sales and is a must-read if you ever plan to buy popunder traffic or sell anything to anyone.
It helps you communicate with any of the buyer types mentioned below.
So let’s dive a little deeper into how to win the hearts of specific advertisers — whether you’re selling (or sometimes even buying) traffic.
 

Another gem — “Agile Selling” by Jill Konrath.
This one’s especially for those who often deal with tricky client types — like the Stingy ones or the unpredictable Wildcard.
It teaches you how to adapt fast, stay confident, and sell smart even when the conversation goes sideways — skills that are golden whether you work in an ad network or try to buy traffic in a way that actually converts.

And then there’s “Duct Tape Selling” by John Jantsch. 
This one’s all about selling traffic in today’s reality — where the competition is fierce, ad networks are everywhere, and you're basically swimming with sharks.
It shows how thinking like a marketer helps you stand out, build trust, and actually close deals in a saturated market.

But  remember, no book will close the deal for you.
But the right one will help you ask smarter questions, read the room, and know when to push — or when to listen.
And when it comes to buying popunder traffic, negotiating placements, or building long-term deals in a crowded ad network space, that edge makes all the difference.

So, read up.
Practice.
And remember: even sharks respect a smart seller

🧡